Training Program of Dreams: If You Market It, They Will Come

Presented by: Rachel Grzeskowiak

Wednesday, November 04, 2020
1:00 pm CT

“I don’t know where to begin…. I’m not the expert. I don’t have enough time. I’ve tried this before.” Sound familiar? While marketing your training program can seem like a daunting task for HR and L&D professionals, it is actually much simpler than you might imagine. During this session, you will learn how to overcome these common challenges and understand the effect marketing has on your overall training program success.

This session’s key learning objectives:

  • How to build excitement around your training program and drive utilization through a marketing strategy
  • Examples you can use to measure success of your marketing efforts
  • An easy process to create simple resources that anyone can produce without marketing experience

Brought to you by your presenters

Rachel Grzeskowiak
Client Marketing Specialist
BizLibrary
Rachel is the Client Marketing Specialist at BizLibrary. She works closely with the Client Success and Marketing teams to ultimately build stronger client relationships through a variety of resources and communications. She researches best practices and industry trends to ensure that BizLibrary clients are receiving relevant resources to help them reach their business goals.
Katie Miller
Webinar Host
BizLibrary
As the Marketing Events Strategist, Katie spends her days researching and writing webinar content, presenting and moderating webinars for the HR and L&D industry, as well as hosting events with other presenters and partners. She is also responsible for the coordination and management of client-facing events, including BizLibrary's annual client conference.

HRCI-SHRM.png
BizLibrary is a credit provider for HR Certification Institute (HRCI) and for the Society for Human Resource Management (SHRM). Viewing this webcast in its entirety qualifies for a recertification credit hour (general credit) for SHRM and HRCI. For more information visit our accredited content page.

FAQ

Q. What platform do you use for your webinars?
A. We use ON24 as our webinar platform.

Q. Do I need to download anything to attend?
A. No, ON24’s interface does not require a download. You’ll just need to make sure you have Adobe Flash enabled and for best results, close down any extra browser windows.

Q. How do I listen in to the webinars?
A. To listen in, you will need a pair of headphones or computer speakers. We do not provide a dial-in number for attendees.

Q. How early can I join the webinar?
A. The webinar room will open 15 minutes before the webinar starts.

Q. Do you recommend a certain browser to watch the webinar?
A. After 3/21/20, ON24 will not support Internet Explorer. We recommend using a supported browser, such as Microsoft Edge, Google Chrome, or Mozilla Firefox to view the webinar.

Q. Do you offer credits for your webinars?
A. Yes, most of our webinars are approved for one hour of HRCI and SHRM general credit. In order to be approved for credits, you must attend at least 50 minutes of the webinar.

Q. How do I know if the webinar is approved for credits?
A. If a webinar is approved for SHRM or HRCI general credits, the registration page will have the SHRM and HRCI badges at the bottom of the page. If you have any questions regarding credits, email kmiller@bizlibrary.com.

Q. How will I receive my HRCI and SHRM certificate?
A. If you have attended for 50 minutes of an approved webinar, there are a few ways you can obtain your certificate. First, you can download the certificate from a widget in our platform. If you forget to download the certificate during the webinar, an email will be sent with the certificate about 2 hours after the webinar is complete.

Q. If I’m not able to watch the webinar at the live time, can I watch it later?
A. Yes! We understand that you might not be able to watch the webinar at the live time, so we offer our webinars on demand. On-demand webinars are available up until 12 months after the initial live webinar date.

Q. What if I am having trouble accessing the webinar?
A. The webinar room will open 15 minutes before the live time. If you are still having issues attending, email kmiller@bizlibrary.com.